Thai Chamber of Commerce unveils new strategy to foster growth

A four-pronged approach has been designed to build business confidence, expand trade opportunities, and enhance Thailand's competitiveness on the international stage.

Mr Poj Aramwattananont, chairman of Thai Chamber of Commerce

The Thai Chamber of Commerce has unveiled its new strategic policy, "Unlocking New Growth", aimed at fortifying Thailand's economic resilience and fostering sustainable development in the face of mounting global challenges.

Poj Aramwattananont, its newly-appointed chairman, outlined a four-pronged approach designed to build business confidence, expand trade opportunities, and enhance the country's competitiveness on the international stage.

He underscored the necessity for collaborative efforts across all sectors to navigate the complexities of 2025, a year marked by economic, social, and geopolitical uncertainties.

The strategy centres on four key pillars, namely strengthening global trade & investment, driving business transformation & sustainability, talent development & ecosystem building, and empowering small and medium-sized enterprises (SMEs) & public-private partnerships.

Poj stressed the vital role of the chamber’s extensive network, including provincial chambers, trade associations, foreign chambers, and the University of the Thai Chamber of Commerce, in driving economic growth.

He also pledged to engage young talent, particularly through the Young Entrepreneurs Chamber (YEC), and to enhance the chamber’s role as a think tank and business enabler.

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