HCM City programme features American tastes

The “United Tastes" programme was kicked off in Ho Chi Minh City on September 9.

Under Secretary for Trade and Foreign Agricultural Affairs of the US Alexis M. Taylor said event is a key opportunity for US businesses to explore Vietnam's supply chain and retail market. It also connects Vietnamese consumers and businesses with American products, targeting both households and the HoReCa sector (hotel, restaurant, and catering services).

United Tastes - Discover American Delights opens in HCMC (Photo: VNA)

He highlighted that Vietnam is a potential market for the US, especially regarding agricultural and food products, and recent years have seen an expansion of the US’ exports to the Southeast Asian country.

As part of the programme, MM Mega Market welcomed around 100 American businesses to its An Phu centre in Ho Chi Minh City. These businesses engaged in direct exchanges with their Vietnamese counterparts to better understand the local retail landscape and consumer preferences.

Bruno Jousselin, CEO of MM Mega Market Vietnam, highlighted that the programme introduces high-quality US food and beverages to Vietnamese consumers. Shoppers can enjoy promotions, food tastings, and cooking demonstrations as part of the event.

This marks the third consecutive year of collaboration between MM Mega Market and the US Department of Agriculture (USDA)'s Foreign Agricultural Service, showcasing premium American products like Tyson chicken, top-grade beef, apples, grapes, cherries, and dry goods with discounts of up to 30%./.

Society-Education

Vietnamese people in Malaysia, Thailand celebrate Tet
Society-Education

Vietnamese people in Malaysia, Thailand celebrate Tet

The Vietnamese Tet (Lunar New Year) space, jointly organised by the Vietnamese Embassy in Malaysia and the Malaysia-Vietnam Friendship Association (MVFA), officially opened at bbpark, Bukit Bintang, Kuala Lumpur capital city on January 11, marking the first time it has been held outside the premises of the embassy.

Efforts made to ensure social welfare for all on Tet
Society-Education

Efforts made to ensure social welfare for all on Tet

Deputy Minister of Labour, Invalids and Social Affairs Nguyen Van Hoi on January 8 stated that at the beginning of this year, the ministry issued a directive requesting reports on the distribution of rice and proposals for rice aid during the 2025 Lunar New Year (Tet) and the lean season as an effort to ensure social welfare during the Tet festival, and ensure no one is left behind.